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New Ventures Encourage Disconnection in a Tech-Saturated World

Amidst a surge in artificial intelligence investments, a distinct trend is emerging among some startups. These companies are focusing on facilitating in-person interactions and reducing screen time, a counter-movement to the pervasive digital landscape.

6/20/2026, 5:46:13 AM

In an era dominated by rapid technological advancement and substantial investment in artificial intelligence, a burgeoning movement led by innovative startups is advocating for a different approach: encouraging individuals to disengage from their digital devices. This shift in focus represents a departure from the prevailing narrative of constant technological integration. According to TechCrunch, while funds pour into the AI sector at record levels, a subset of entrepreneurial endeavors is charting a course towards fostering real-world connections and experiences. One notable example highlighted by TechCrunch is Brynn Putnam's latest venture, Board. Putnam, known for founding Mirror, has secured funding for this new enterprise which centers on organizing in-person games and social gatherings. The objective is to cultivate environments where individuals can interact face-to-face, moving away from the solitary consumption often associated with digital platforms. Another fascinating development in this space involves the rise of 'Cyberdeck' creators. These innovators are gaining considerable attention for their custom-built, often whimsically designed computers. These devices are intentionally crafted to promote outdoor activities and engagement with the physical environment, rather than prolonged screen interaction. The design philosophy behind Cyberdecks encourages users to be present in their surroundings, literally prompting them to 'touch grass,' as a popular saying suggests. This trend is distinct from mere technological skepticism or an outright rejection of digital tools. TechCrunch suggests that it doesn't simply feel like a negative reaction against AI or online experiences. Instead, it signifies a proactive effort to design products and services that intentionally guide users towards more balanced lifestyles, incorporating both digital and analog engagement. The underlying principle of these companies seems to be a recognition of the growing desire for authentic human connection and a mindful approach to technology consumption. By creating opportunities for people to interact directly and engage with their physical environment, these startups are aiming to address some of the social and psychological impacts associated with an increasingly digital-centric existence. The emergence of these ventures suggests a broader cultural shift, where the value of in-person interactions and experiences is being re-evaluated and prioritized. This movement offers a compelling alternative to the constant digital tether that many experience, providing new avenues for connection and engagement outside of screens.

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