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Apple Welcomes First New CEO in Over a Decade: John Ternus

Today marks the beginning of John Ternus' tenure as CEO of Apple, succeeding Tim Cook. Cook transitions to executive chairman of the board after more than a decade in leadership.

9/19/2026, 3:31:30 AM

In a historic leadership change, John Ternus officially steps into the role of CEO at Apple, taking over from Tim Cook, who served as the company's chief since 2011. The announcement signifies a new chapter for one of the world's most valuable firms, with Ternus' first day marked by a commitment to continue Apple's innovation and growth trajectory. Tim Cook, who has been at the helm for over a decade, will shift to the position of executive chairman of the board. In a farewell letter addressed to Apple employees, Cook expressed pride in the company’s achievements and emphasized his confidence in Ternus' leadership abilities. This transition comes at a time when Apple continues to dominate the technology sector, exploring new markets and products. Ternus, previously Apple's senior vice president of hardware engineering, is credited with leading the development of several key products. His experience and deep understanding of Apple's product lines are expected to guide the company as it navigates a rapidly evolving tech landscape. The change in leadership is the first of its kind in a dozen years, highlighting the significant evolution within Apple as it seeks to maintain its competitive edge. Analysts are watching closely to see how Ternus will address current challenges and opportunities ahead, especially in artificial intelligence and augmented reality, areas where Apple is keen to expand. As Ternus steps into his new position, he faces the dual challenge of maintaining the legacy left by Cook while forging his own path in leading the company. Stakeholders are optimistic that his background and vision will foster further growth, ensuring Apple remains at the forefront of technological innovation for years to come.

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