technology
Vintage Super Mario Bros. Game Cartridge Fetches Record-Breaking Price at Auction
A sealed copy of the classic Super Mario Bros. video game recently commanded an unprecedented sum at a Heritage Auctions event. The sale established a new benchmark for collectible games, significantly surpassing previous records.
6/30/2026, 4:16:23 PM
A pristine, factory-sealed cartridge of the iconic Nintendo game, Super Mario Bros., was recently sold for an astonishing sum, reaching $3 million at a Heritage Auctions sale. This remarkable transaction sets a new high for vintage video game memorabilia, according to information from The Verge.
The item, still enclosed in its original packaging and retaining its sealing sticker, attracted considerable attention from collectors. This recent auction dramatically eclipsed the prior record, which was also held by a Super Mario Bros. game.
In 2021, another copy of the same game had sold for $2 million, marking what was then a significant achievement in the world of video game collecting. The most recent sale represents a 50 percent increase over that prior benchmark, underscoring a growing appreciation and market value for these cultural artifacts.
Collectors are increasingly looking towards these rare, untouched examples of early video games, recognizing their historical and nostalgic significance. The condition of the game, particularly its unopened status, plays a crucial role in determining its market worth.
Experts suggest that the scarcity of such well-preserved items, combined with the enduring popularity of the Super Mario Bros. franchise, contributes to these elevated prices. The game, initially released in 1985, is widely credited with revitalizing the struggling video game industry after the crash of 1983.